L. Hunter Lovins is President of Natural Capitalism Solutions, a Colorado non-profit that educates senior decision makers in the business case for a Regenerative Economy, helps companies, communities, and countries profit from implementing more sustainable business practices. Trained as a sociologist and lawyer (JD), Hunter is also currently a professor of sustainable business management at Bainbridge Graduate Institute, Bard College, and Denver University; and the chief insurgent of the madrone project. Recipient of such honors as the Right Livelihood Award, Lindbergh Award and Leadership in Business, she was named Time Magazine 2000 Hero of the Planet and in 2009 Newsweek dubbed her a “Green Business Icon.”  She has co-authored nine books and hundreds of papers, including the 1999 book, Natural Capitalism, 2006 e-book Climate Protection Manual for Cities, and the 2009 Transforming Industry in Asia.